podEnglish Pre-Intermediate 45 Advertising Campaign

Advertising Campaign
Learn how to focus on the object using passive voice.
The Irish Tourist Board : an organization that promotes tourism in Ireland.

passive voice : focus on the object
- object + to be + past participle + by + subject

-> The booklet is going to be distributed by the Hong Kong office.
-> It's going to be distributed by the Hong Kong office.

* active tense -> passive tense
The Japanese appreciate fishing.
-> Fishing is appreciated by the Japanese.
The New York office designs the brochures.
-> The brochures are designed by the New York office.
The Chinese take horse-racing seriously.
-> Horse-racing is taken seriously by the Chinese.